Mark Friesen (fvw-Magazin, Vol. 25/2018)
In its volume as of December 7, 2018 the fvw – leading magazine for tourism & business travel – quotes Dr. Friesen on the implementation of the new data standard NDC (New Distribution Capability) in the airline industry. Its implementation opens up new possibilities in the area of dynamic pricing both for travel agents and airlines. For a successful start, however, there are still some obstacles to overcome.