{"id":2076,"date":"2020-03-13T11:26:59","date_gmt":"2020-03-13T09:26:59","guid":{"rendered":"https:\/\/www.quinta-consulting.de\/?p=2076"},"modified":"2020-09-25T09:58:25","modified_gmt":"2020-09-25T07:58:25","slug":"parking-industry","status":"publish","type":"post","link":"https:\/\/www.quinta-consulting.de\/en\/publications\/articles\/parking-industry\/","title":{"rendered":"Learning and challenges \u2013 first steps towards a flexible pricing policy in the parking industry"},"content":{"rendered":"<p>Mark Friesen <em>(Parking Trend International, Vol. 36, No. 1, pp. 12-14)<\/em><\/p>\n<p>In the latest edition of Parking Trend International Dr. Friesen gives his view on the opportunities of applying Dynamic Pricing and Revenue Management in the parking industry. In the lead article with the title \u201cLearning and challenges \u2013 first steps towards a flexible pricing policy\u201c he explains that despite the potential to leverage revenue by approximately 10-15 percent there is still some reluctance in the parking industry to apply Dynamic Pricing and Revenue Management at a larger scale. <!--more-->Big cities such as San Francisco or Madrid, bigger airports such as Oslo or Zurich as well as bigger operators such as APCOA or Q-Park show that it is only a matter of time before Dynamic Pricing and Revenue Management will become increasingly prevalent in the parking industry.<\/p>\n<p><a href=\"https:\/\/www.quinta-consulting.de\/wp-content\/uploads\/parking-trend-2020-flexible-pricing-policy.pdf\" target=\"_blank\" rel=\"noopener noreferrer\">Artikel lesen<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Mark Friesen (Parking Trend International, Vol. 36, No. 1, pp. 12-14) In the latest edition of Parking Trend International Dr. Friesen gives his view on &#8230;<br \/><a class=\"read-more\" href=\"https:\/\/www.quinta-consulting.de\/en\/publications\/articles\/parking-industry\/\">Weiterlesen<\/a><\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[34],"tags":[],"class_list":["post-2076","post","type-post","status-publish","format-standard","hentry","category-articles"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - 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